Every day consumers are bombarded with thousands of marketing messages from companies trying to sell their brand. Once upon a time it was simple print ads or TV commercials. Now they get hammered with product placements and spam to their email box. Over time consumers have found ways to adapt through TiVo’s [...]
I am on a quest. I want to determine if anyone can develop the perfect tool for the social media ecosystem. As I have mentioned before, this ecosystem is evolving so rapidly that staying on top of it can be more difficult than finding a 4G iPhone in a bar. I want [...]
© Darren Lister. Brand management • marketing strategy • marketing communications
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